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Entries in "Business Pinoy"
1
Sali Ako Jan
1 Comments / Subscribe To Comments
Published: Feb.21.2009 @ 8:02 am

Bakit maraming tumatakbo sa eleksyon?

Simple lang. Para maging parte sila ng pinakamalaking samahan ng kolektor sa bansa. Ang GOBYERNO.

When a businessman profits from doing business, the government shares with him. But when this businessman incurs losses he finds himself alone footing the bill!

Di ba ang sarap naman ng ganun? Kokolekta ka lang. Sigurado ang kita. Walang pagkalugi. If you think you need more then just collect more. Para maprotektahan ang pangongolekta mo ay gagawa ka lang ng mga kautusan at batas. Panalo!

Nalilito tuloy ako kung ano ang mas magandang kabuhayan: 

Leader ng isang religious order na nangongolekta rin ng donasyon ngunit hindi nagbabayad ng buwis o Kabo ng Gobyerno na animo'y siya ang hari ng kalawakan na nakaupo sa ibabaw ng black hole habang patuloy na humihigop ng salapi sa lahat ng nasa ilalim niya.

 

$$$ Buy & Sell $$$
3 Comments / Subscribe To Comments
Published: Jul.02.2008 @ 7:17 am | Last edited: Jul.03.2008 @ 12:11 am

Oras na para bumili ng dolyar (USD) dahil sa patuloy nitong paglakas kontra piso.

Last payday ay nagulat ako sa itinaas ng sahod ko against the average monthly salary na nakukulimbat nakukuha ko. Ito ay dahilan sa biglaang pagtaas ng average ng palitan ng dolyar ng nakaraang buwan. Sayang! Akala ko pa naman may surpresang increase na binigay ang kumpanya. From an average of PHP 42.819 (April 2008) ay tumaas ito sa PHP 44.469 (May 2008). Bongga!

Simula pa noong January ay di na mapigilan ang paglakas muli ng dolyar. Kahit pa nga sabihin na baby steps ang pagtaas nito. Narito ang monthly average ng USD exchange rate in the past 12 months:

Month Exchange

Rate (PHP)

Difference
Jun 2007
45.790  
July 2007
45.700 -0.090
Aug 2007
46.510 0.810
Sep 2007
44.106 -2.404
Oct 2007
42.920 -1.186
Nov 2007
41.142 -1.778
Dec 2007
40.577  -0.565
Jan 2008
40.954 0.377
Feb 2008
41.417 0.463
Mar 2008
41.720 0.303
Apr 2008
42.819 1.099
May 2008
44.469 1.65

Eto naman ang simpleng graph para sa datos sa taas.

Parang it's safe to assume na patuloy na tataas palitan ng dolyar kontra piso. Malamang na umabot ito sa PHP 47 before the end of the year kung kailan muling lalakas ang piso. Makabubuting bumili ng dolyar ngayon at papalitan muli sa piso sa buwan ng Oktubre bago dumagsa ang kuwalta ng mga OFW mula sa kung saan saang sulok ng mundo na makakatulong muli sa paglakas ng piso. Kung titingnan mo ang graph, nakakuha na ng buwelo papataas ang palitan kaya naman walang dahilan para muling bumaba ito sa susunod na dalawang buwan. Kahapon nga ay narating na muli ng dolyar ang palitang PHP 45 for the first time since Aug 2007!

Opinyon lang po. Kung susugal kayo sa pagbili ng dolyar at pagbenta nito after 2-3 months at kikita kayo 'wag po ninyong kalimutan magpa-misa hallelujah!

 

Ten Marketing Mistakes to Avoid
2 Comments / Subscribe To Comments
Published: Jun.17.2007 @ 1:25 pm

Marketing Tips


 
 
Ten Marketing Mistakes to Avoid
Is your marketing making you money, or making you crazy?

“I can’t afford to market my business because I don’t have the financial capability.” The “I cannots” in a business serve only to justify mistakes.


Most marketing efforts fail NOT because of what we don’t have, but because of what we do with the opportunities we DO have. Here’s a list of the most common failed opportunities and marketing mistakes you need to avoid if you are to be successful in marketing your business:

1. Not having a Marketing Plan
    The most common marketing mistake is not having a plan. Plan...always have a plan in what ever you have to do in your business. Every aspect of it. Your plan doesn't have to complicated. A straightforward and brief one is enough. Your plan must describe who your target customers are and what you can do to make them buy your product or service on a consistent basis. This means thinking about how you can contact and communicate with them.

2. Not having a Marketing Budget
    You GOTTA have one - it doesn’t matter how large or small it is. You WILL need to spend SOME money (and time) to get people to know about your business. Kung walang makaka-alam na nag-eexist ang business mo, walang customer na lalapit sa yo.

3. Not understanding the value of a Repeat Customer
    Too many business people concentrate on making sales and NOT on building customer relationships. You spend time and effort to convince every single new customer to buy your product or service. So think about it: is it better to have five customers that come back ten times a year or fifty new customers every year who buy once and never come back? Customer relationships should be established from the very first time that customer bought a product or avail one of your services. Kaya nga sa palengke pag naglalakad ka yung mga tindera akala mo close friend mo saying: "Good morning po suki. Eto bagong damit bagay na bagay sa yo!" May connection agad! Suki.

4. Not having a Customer Database
    Get your names and contact details in a database so you can communicate readily with your customers. A phone call or an email to a trusted customer is cheaper than running a new bunch of advertisements.

5. Not having Sales Back-up
    When your customer walks out the door, is that the last you’ll see of them? If they walked out happy, they will probably be happy to buy from you again. And if they walked out dissatisfied, wouldn’t you want to know why - and then try and fix the apparent problem?

6. Not tracking your Sales
    In order to have a low-cost, high-impact marketing strategy, you MUST track every sale. There are several things you must find out:

        * Where/how did your customer hear about you?
        * Who referred them to you?
        * How much money did the customer spend?
        * How many items did they buy?
        * Are they a repeat customer?

    Be an aggressive tracker: it will save you valuable dollars. You can do this with a simple survey form or just a friendly chat as you close the sale. Reward the people who gave the referrals. Rerun the successful ads. Reward frequent buyers.

7. Failing to Upsell
    You should try and upsell every customer. Offer additional merchandise at the point of sale or, if you’re selling a service, offer more services or longer term contracts. Di ba sa Jollibee pag nag order ka na tatanungin ka pa ng nakangiting staff kung gusto nyo pa ng bagong maruya nila?
    Sell products or services that complement you core business items.
    Do pizza joints just sell pizza or do they offer coke and garlic bread as well?
    Often the mark-up on these items can be a major source of profits.

8. Failing to ask for Referrals
    A simple, but way too often overlooked strategy. Suggest that customers refer their friends and family to you, or if you’re more aggressive, ask them for names and contact details. You can even throw in a commission or discount for every successful referral.

9. Failing to get commendations or testimonials
    Do you like to be the guinea pig for a new product or service? How do you know whether it’s good or not? If you feel nervous when trying something new, it’s the same your customers! Reassure them with real letters and testimonials from satisfied customers. Pwede rin mag display ng picture ng isang magandang babae na naging customer mo! Hingan mo lang ng permission yung customer at wag stolen shot ha.

10. Failing to study Marketing
    Marketing is not an exact science, but it has a rich history of successes and failures. Learn from them. What did others do right or wrong?  Talk to others in business. Talk to people within your industry. Observe. Follow other’s hard-learned advice. Continue to learn.


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